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Our Story

Euromaster network has been built through acquisitions and franchise of several specialized tyre dealers throughout Europe.

Discover Euromaster Group's story

End 60's

In the 80's

1991

2003

2008 > 2012

2018

Between 2020 and 2021

2021

End 60's

Creation of ATS (Associated Tyre Specialists) network in the UK by Michelin.

In the 80's

Acquisition of several specialized tyre dealers in Western Europe


1991

The Euromaster brand is created.

2003

Geographic expansion with the integration into Euromaster's network of 500 Viborg centres, a key player in Germany, Denmark and Netherland.

2008 > 2012

Launch of the Euromaster Franchise in 15 countries

2018

Tructyre, a UK company, joins Euromaster Group. ATS Euromaster and Tructyre ATS focus respectively on Light vehicles and Heavy segments.

Between 2020 and 2021

Despite the Covid-19 context, sharp acceleration of our network growth with 300 new centres.

2021

Geographic expansion with the integration of two new countries: Bulgaria and Moldova.

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